THEME 1: CREATING AN ENABLING ENVIRONMENT FOR CYCLING
This aim of this session is to explore the South African policy and regulatory framework and the institutional environment, as it relates to the growth and development of everyday cycling. As key context setting, an assessment of the current situation locally, will be shared and discussed. Also, selected case study cities and countries, will be presented where major advances for cycling and NMT have taken place, following pro-cycling policy, institutional and regulatory reforms.
THEME 2: ADVOCACY & OUTREACH
Advocacy and promotion are key components in creating a sustained uptake of cycling as an acceptable and preferred mode of transport. Promotional activities can range from simply providing information on cycling routes and associated infrastructure to running campaigns; that aim to achieve an attitudinal shift towards the uptake of cycling. There are diverse and contradictory views on cycling, ranging from perceptions that it is a mode of commuter transport low income groups, whilst being viewed as a recreational activity for more affluent groups of society.
THEME 3: EMERGING TRENDS
New and emerging technologies have huge potential in influencing our environment. These new and emerging technologies are sometimes referred to as disruptive technologies. Strategies, innovations, and technologies are changing the transport, mobility planning and development agenda’s in cities across the world.
As such the adoption of low- carbon based pathways and strategies are critical as leverage points to grow everyday cycling. The uptake of new and emerging technologies have the potential to address traffic congestion, delays and deteriorating air quality; the unintended consequence of which is positive impact on the country’s economic development due to a decrease in the loss of productivity.. Provision of infrastructure and a sound legislative environment may not be adequate enough to attract new cyclists and pedestrians. Behavioral changes need to be facilitated through targeted campaigns and promotions to augment further uptake of NMT.